“I Like My Coffee Dark”- Joe Biden’s Coffee Mug Campaign Goes Viral

After President Joe Biden advertised a coffee mug for his reelection campaign this Thursday, Twitter users flocked to share their responses on the post with over 13,000 retweets and 7,000 quotes. As of today Thursday, the Twitter post amasses over 11 million views and counting.

Dark Brandon coffee mug

Joe Biden is seen taking a sip of coffee on his Dark Roast mug and then saying “I like my coffee dark”:


The tweet also links to his campaign website where the mug is currently selling for $22, with a description that reads: “Dark Brandon, dark roast. Tea drinkers welcome. Purchase is a donation to Biden Victory Fund. AMERICAN MADE | UNION PRINTED”

While several of Biden’s supporters took a moment to praise the mug and the message behind it, his critics also took the opportunity to criticize the promotion of the campaign.

Earlier this year, the Biden campaign was also seen selling t-shirts with the Dark Brandon joke phrase, shortly after his 2024 reelection campaign was launched. T-shirts sold for $32 during its launch in April of this year.

The glowing face with laser eyes has caused quite the commotion between supporters and critics. With the short clip of the Presidents mug sip going viral, many are left wondering what will be his next campaign promotional product.

-Emily Anderson from Coffee Tipper

Emily Anderson
About the author

Emily Anderson is a coffee aficionado, a certified barista, and the founder of Coffeetipper.com, a comprehensive online resource for coffee enthusiasts. With a deep appreciation for the diverse aspects of coffee, Emily is dedicated to providing readers with a wealth of information about different types of coffee, brewing methods, coffee products, and everything in between.

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